Synopsis By: Lurie - Proceeding Author: John S. Bugas

The author describes the negotiations that resulted in the CBA, and describes the objective of the company’s communications program: that the public “understand that every employee benefit has a cost, and that failure to control costs can make the purported benefits illusory. They should understand the vital role that investment plays in making improved living standards possible, and the conditions necessary to attract capital in a free society.”